Pumpkin spice has officially moved beyond coffee cups and dessert aisles—this fall, it’s making its way into the cannabis market. MariMed Inc., a Massachusetts-based cannabis company, has launched a seasonal line of pumpkin-spice marijuana edibles, leaning into the autumn tradition that has become a cultural phenomenon.
In a statement, the company noted that cannabis is following the same seasonal marketing playbook used by major food and beverage brands like Dunkin’ and Starbucks. The goal: to create consumer excitement, a sense of urgency, and a stronger seasonal connection.
The Fall Lineup
MariMed is reintroducing two popular pumpkin-inspired products for the 2025 season:
- Bubby’s Pumpkin Bread Bites – THC-infused mini-muffins made with real pumpkin, cinnamon, ginger, and nutmeg.
- Sweater Weather Betty’s – Fruit chews combining real apples, spices, THC, and CBG.
Both products are described as limited-run offerings, available only during the fall months.
Where to Find Them
The seasonal edibles are currently being sold at Thrive dispensaries and other licensed retailers throughout Massachusetts. Consumers can locate nearby shops carrying MariMed products by visiting thrivedispensaries.com and entering their ZIP code.
With pumpkin spice now appearing in everything from lattes to lotions, its arrival in the cannabis market underscores how deeply the flavor has embedded itself into American culture—and how cannabis companies are eager to tap into that same seasonal enthusiasm.
Dabbin-Dad Newsroom
